fertilityPATH
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Our story · Independent guidance

We're here to change how fertility care feels.

Less overwhelming, more transparent, genuinely supportive. fertilityPATH is built by product builders, patient advocates, and healthcare professionals who believe fertility can — and should — be better.

Our Purpose

At fertilityPATH, we exist to change the experience of fertility care. We believe that every individual deserves a fair, transparent, and supportive journey to parenthood — one without guesswork, bias, or pressure. We are here to make fertility less lonely, less overwhelming, and more human.

What Drives Us

We know that the fertility world can be confusing, expensive, and full of hidden interests. Our team built fertilityPATH to break through the noise: to deliver real answers, honest guidance, and clarity when it matters most. Our only agenda is your success.

How We Help

Unbiased Information

We cut through marketing and myths, giving you real-world answers and evidence-based options.

Personalized Recommendations

No two journeys are the same. We match you to clinics, treatments, and professionals based on your actual needs — not on paid listings.

Transparency

Upfront pricing, clear processes, and no hidden surprises.

Community and Support

We connect you with others who get it, and experts who actually listen.

What Makes Us Different

1

We Advocate for Patients

We are not influenced by clinics or advertisers. Our platform is built to put patients first, always.

2

Data-Driven, Human Approach

We use data and real stories to guide you, but never lose sight of your unique experience.

3

Independent and Honest

We're not selling treatments or chasing commissions. Our focus is on what's right for you.

Our Team

We're a group of product builders, patient advocates, and healthcare professionals who believe fertility can — and should — be better.

Nikos Stasinopoulos

Nikos Stasinopoulos

Co-Founder | Product

the Architect

Effie Salta

Effie Salta

Co-Founder | UX

the Torch Bearer

Venia Spentza

Venia Spentza

Marketing

Chrysa Bourtzinako

Chrysa Bourtzinako

AI Engineer

Methodology

We rank HFEA-licensed UK clinics using live-birth data published by the Human Fertilisation and Embryology Authority. Each clinic is bucketed into one of four tiers by comparing its rate against the national average for the same age band:

  • Well above average — at least 8 percentage points above the national figure for that age band.
  • Above average — 3 to 8 percentage points above.
  • Average — within 3 percentage points either side.
  • Below average — more than 3 percentage points below.

The figure being compared is the singleton live-birth rate — the share of treatment cycles that ended in one baby born alive. We compare live births rather than pregnancies, because a pregnancy rate is materially higher than a birth rate and is not what most people mean when they ask a clinic about its success rate.

Volume tiers come from the clinic's cycle count over the same window: high above 5,000 cycles, medium above 2,000, and low at or below 2,000.

All figures come from HFEA-reported cycles for 2016–2018, the most recent period for which the regulator publishes clinic-level outcomes. Where a clinic has no reported outcome data we say so, rather than estimating a number. You can check any clinic against the regulator directly at hfea.gov.uk/choose-a-fertility-clinic.

Bias firewall

fertilityPATH does not accept payment, sponsorship, or commission from clinics. Rankings are not for sale. Our commercial model is independent of the clinics we list — no clinic can pay to appear higher in our results, and no clinic can pay to suppress information about themselves. If a ranking changes, it's because the underlying HFEA data changed.

HFEA sources

All performance data is drawn from the HFEA's public clinic register and the regulator's annual outcome publications. Where individual clinics have age-banded live-birth statistics in the register, we surface them directly. Clinics without ingested outcome data are flagged on their detail page with a link to the official HFEA register entry instead.

The HFEA “Choose a Fertility Clinic” tool is the authoritative source: hfea.gov.uk/choose-a-clinic.

Press

For media enquiries, statements, or interview requests please contact hello@fertilitypath.co.uk. We aim to respond within two working days.

Now go and compare the clinics

You have read how we rank them. Every UK clinic is scored on the same regulated figure, with no paid placements and no referral fees — so you can see exactly why each one sits where it does.

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